Where can humans beat AI? In storytelling (at least for now)

The creative landscape is evolving at an unprecedented pace, and AI is at the center of this transformation. In a recent live conversation, Pactto’s founder, Demian Borba, sat down with creative director Wojtek Jezowski to explore the intersection of creativity and artificial intelligence. Their discussion shed light on the challenges and opportunities facing creators today. […]

The Future of Creativity: Humans win, maybe.

Creativity has always been at the heart of innovation. But as technology evolves, so do the tools we use to create. In a recent Pactto Live, we had the chance to sit down with Dann Petty, a designer with over 20 years of experience, to discuss creativity, the future of design, and how AI is […]

Creativity Unbound: How AI and Human Connection Shape the Future of Design

In the latest episode of Creativity in the Era of AI, I sat down with Cisco Guzman, former Adobe director and a visionary in the creative industry, to explore the essence of human creativity in a world increasingly shaped by artificial intelligence. The conversation discussed thought-provoking questions: Is creativity uniquely human? Can AI replicate the […]

AI: The New Co-Pilot for Creative Pros Struggling When Giving Creative Feedback

For most creative professionals, the process of giving feedback on creative artifacts can create a ton of frustration. Have you ever said “That is not what I meant!” ? If yes, you are not alone. Typing out comments, switching between tools, and ensuring clarity can disrupt the creative flow. But what if there was a […]